NZUBECHUKWU PRINCEWILL
Digital Marketing & Social Media Strategist
ugochukwuprincewill125@gmail.com, Lagos, NG.About
Results-driven Digital Marketing and Social Media Strategist with proven expertise in developing high-converting campaigns and amplifying brand visibility. Leveraging a strong foundation in content creation, paid advertising, and data analytics, I excel at driving significant engagement and conversion rate improvements. My focus is on leveraging innovative strategies to achieve measurable business growth and enhance online presence for dynamic brands.
Work
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Summary
Managed comprehensive social media strategies and digital marketing campaigns across multiple platforms, significantly enhancing client engagement and conversion rates.
Highlights
Increased client engagement by 120% within 6 months by developing and executing high-converting, trend-based content and targeted paid campaigns across Instagram, TikTok, and Facebook.
Managed end-to-end content creation and scheduling, utilizing tools like Canva, Buffer, and CapCut to maintain consistent brand messaging and optimize posting efficiency.
Drove enhanced brand loyalty and conversions by effectively managing direct messages, inbound leads, and providing proactive customer support.
Optimized campaign performance weekly through rigorous analysis of key metrics including Click-Through Rate (CTR), reach, and saves, ensuring data-driven strategic adjustments.
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Summary
Led content strategy and production initiatives to boost brand visibility, focusing on data-driven campaigns and engaging short-form video content.
Highlights
Boosted brand visibility and market reach through the implementation of data-driven content campaigns and strategic influencer partnerships.
Produced highly engaging short-form video content specifically tailored for Gen Z audiences across TikTok and Instagram Reels, driving platform-specific growth.
Achieved a 3x improvement in engagement rates by crafting compelling captions, persuasive ad copy, and effective Calls-to-Action (CTAs).
Monitored performance trends diligently, adjusting content strategy and implementing A/B testing protocols to maximize Return on Investment (ROI) for digital initiatives.
Awards
Content Wizard Badge
Awarded By
BeeBrands Digital Team Recognition
Awarded for exceptional skill and creativity in content development and strategy.
Top Performing Media Marketer
Awarded By
GiGsFlix
Recognized for outstanding performance and contributions in media marketing during Q4 2023.
Languages
English
Igbo
Skills
Digital Marketing Strategy
Social Media Strategy, Paid Ads (Meta, TikTok, Google), Influencer Outreach, User-Generated Content (UGC), Campaign Management.
Content Creation & Copywriting
Video Content, Graphic Design, Copywriting, Caption Writing, Ad Copy, Call-to-Action (CTA) Development.
Data Analysis & Optimization
Meta Insights, TikTok Analytics, Performance Monitoring, A/B Testing, ROI Optimization, CTR Analysis, Reach Analysis.
Marketing Tools
Canva, CapCut, Buffer, Notion, ChatGPT.